Wildlife Reserves Singapore gets industry nod at Singapore Experience Awards 2014

Night Safari wins Best Attraction and receives Exceptional Achievement Award;
WRS receives four awards for the year

Singapore, 31 October 2013 – Night Safari wins Best Attraction at Singapore Experience Awards for the third consecutive year, bringing the biggest cheer for the Wildlife Reserves Singapore team who walked away with four accolades at the Singapore Experience Awards 2014.

In a year where Night Safari celebrates its 20th anniversary, the world’s first wildlife park for nocturnal animals was recognised for providing the ‘Best Visitor Attraction Experience’, making this its 12th honour in this category. As it is Night Safari’s third consecutive year winning this accolade, the park also received an Exceptional Achievement Award under the Special Recognition category.

Mr Lee Meng Tat, CEO of Wildlife Reserves Singapore, said: “It is a great tribute to receive these awards and the team is both honoured and euphoric. We are especially happy about the Night Safari win. The home-grown attraction celebrates her 20th anniversary this year, and being recognised yet again as the Best Visitor attraction is testament of the team’s hard work and commitment to providing the ultimate night-time wildlife experience to visitors.”

Being the world’s first nocturnal zoo, Night Safari’s unique offering and stellar reputation has made her a firm favourite and iconic attraction for both foreign and local visitors. Through the years, the team has worked hard to maintain this world class establishment.

Hosted and presented by the Singapore Tourism Board, the Singapore Experience Awards is Singapore tourism’s highest accolade; celebrating the luminaries who constantly innovate and create distinctive and compelling Singapore experiences.

In the awards category for marketing and media, ‘River Safari: The River is Calling’ won the Most Innovative Marketing Idea. This award celebrates marketing and promotional efforts through creative campaigns and media that showcase the compelling sights and sounds of Singapore.

In the awards category for individuals, a Wildlife Reserves Singapore employee from Singapore Zoo, Divine Real Clenista Santos walked away with the award for Best Customer Service (Retail).

Tan Han Qiang and Bryan Lim Kuan Loong were also nominated by the public for their exemplary performance at the Singapore Zoo and Jurong Bird Park respectively, and were finalists in the Best Customer Service (Attractions).

Results were unveiled at a gala presentation ceremony this evening. Finalists in each category were nominated by industry players and experts, with the final winner picked by a panel of judges.

Mr Lee added, “Receiving industry recognition at the Singapore Experience Awards is a great honour, and it no doubt spurs the team on to continue giving our best efforts to provide our guests with memorable wildlife experience in Jurong Bird Park, Night Safari, River Safari, and Singapore Zoo.”


– Convenient, comfortable service ensures seamless transition to Night Safari, River Safari and Singapore Zoo

Newly launched Safari Gate provides easy access to Mandai wildlife parks (Night Safari, River Safari, and Singapore Zoo) from the city, and enhances the visitor experience by providing hourly departures and on-board entertainment that gives visitors an insight into each park. PHOTO CREDITS: WILDLIFE RESERVES SINGAPORE
Newly launched Safari Gate provides easy access to Mandai wildlife parks (Night Safari, River Safari, and Singapore Zoo) from the city, and enhances the visitor experience by providing hourly departures and on-board entertainment that gives visitors an insight into each park. PHOTO CREDITS: WILDLIFE RESERVES SINGAPORE

Singapore, 29 April 2014 – The world-renowned wildlife parks in the Mandai cluster – Night Safari, River Safari, and Singapore Zoo – are now more accessible with Safari Gate, a unique tourism offering conceptualised by DUCK & HiPPO and Wildlife Reserves Singapore (WRS).

Visitors who enter the Safari Gate (at Suntec City or Singapore Flyer) will find themselves in the immersive world of wildlife that the Mandai attractions are famous for, with credit to the beautiful rainforest-themed interiors created by WRS landscape architects. From the holding area, visitors are ushered into the premium Rhino coach, which will take them directly to WRS’ parks in Mandai.

“Conceived jointly by WRS and DUCK & HiPPO, Safari Gate is a game changer, a departure from the current market offering of fixed-time group tours. It puts control back in the hands of the visitors. With hourly departures to the parks, 10 trips a day, visitors get to tour at their own time and pace. It’s free and easy, no more fixed timing or itinerary,” said Mr James Heng, Chief Duckie, DUCK & HiPPO.

Mr Lee Meng Tat, Chief Executive Officer, Wildlife Reserves Singapore, said, “Wildlife Reserves Singapore is constantly looking for ways to enhance visitor experience in our parks; and with Safari Gate, we are moving a step beyond our parks’ boundaries to enhance the transport touchpoint for our visitors. We seek to provide a seamless and convenient transition for them to get from the city to Night Safari, River Safari, and Singapore Zoo, and back.”

Ms Ranita Sundramoorthy, Director of Attractions, Dining and Retail, Singapore Tourism Board said, “Safari Gate is an excellent example of how industry players can come together to find synergies and collaborate creatively to enhance the visitor experience. The Singapore Tourism Board welcomes more of such partnerships.”

Safari Gate was officially launched today by Mr James Heng and Mr Lee Meng Tat. As part of the launch, a group of special guests from the Movement for the Intellectually Disabled of Singapore (MINDS) were among the first to experience this premium service, and to enjoy an afternoon at River Safari.

Safari Gate allows visitors flexibility to start their tour at any time. With hourly departures from the city to the parks from as early as 8.30am and the last returning coach at 10:30pm, there are more then 10 trips per day to choose from. As an added service, DUCK & HiPPO provides free transfer from city hotels to the two Safari Gates.

Visitors are also free to tour at their own pace, and can make the most of their time at the parks without being tied down to a specific itinerary or fixed time departure.

Along the way, on-board entertainment gives visitors an insight into each park, and allows them to plan their visit prior to their arrival. The 45-minute Rhino coach to Mandai is no longer a mundane bus ride. It is a prelude to a wild adventure. More information about Safari Gate is available at www.safarigate.com.



ITE students will soon have the opportunity to hone their technical and service skills at some of Singapore’s finest, award-winning park attractions – the Jurong Bird Park, Night Safari, Singapore Zoo, and the upcoming River Safari.

A Memorandum of Understanding (MOU) between the Institute of Technical Education (ITE) and Wildlife Reserves Singapore (WRS), inked this morning, will pave the way for both parties to collaborate on environmental sustainability and conservation initiatives, such as the development of innovative technologies and solutions for conservation, and the conduct of joint community events, projects and competitions to raise awareness for the green cause.

The five-year partnership also provides for training and work opportunities at WRS’ park attractions for ITE students in hospitality, tourism, events-management and service- related courses. ITE will also work with WRS on continual learning programmes for WRS employees, through short courses, modules or enrichment programmes conducted by ITE.

Mr Bruce Poh, Director & CEO, ITE said: “At ITE, our commitment to the community and environment is encapsulated in our Corporate Social Responsibility (CSR) Ethos. We are committed to using our resources and skills to care for the community and to build a sustainable environment. We hope to develop generations of graduates who are not only environmentally conscious but will engender practices that are environmentally friendly and sustainable at their places of work. Our partnership with WRS is invaluable in providing us with the context where our staff and students can use our skills to contribute meaningfully to a cause we fully believe in.”

Ms Fanny Lai, Group CEO, WRS, added: “One of our core objectives is to educate visitors on the importance of wildlife and conservation. This partnership with ITE will allow us to spread the message of environmental awareness beyond our parks. At the same time, we hope this collaboration will better prepare trainees for future jobs in hospitality and tourism, and ensure that our own employees continually upgrade their skills through the excellent courses provided by ITE.”



Singapore, February 11, 2009Wildlife Reserves Singapore (WRS) plans to build a river-themed animal attraction that will contribute to Singapore’s tourism landscape and enhance the range of excellent nature-themed attractions in Singapore.

Located within the 89-hectare compound of the Singapore Zoo and Night Safari premises, this attraction will be Asia’s first river-themed park. Comprising boat rides, displays of freshwater habitats and other highlights, it will offer a close-up multi-sensory experience for the young and old.

The project is expected to inject S$140 million into Singapore’s economy. Construction will begin in 2009, and the park is targeted for completion in 2011. The new park is estimated to attract at least 750,000 visitors annually.

Strong message of conservation
Says Ms Fanny Lai, Group CEO, Wildlife Reserves Singapore, “The aim of River Safari is to create a greater awareness of freshwater habitat conservation. Freshwater habitats are ecosystems that depend on water flow for their environmental health, and can include caves, swamps, floodplains, rivers and lakes. The term ‘wetlands’ is often used to describe these rich habitats, which carry the most species per unit. However, their biodiversity is disappearing at a faster rate than the forest and marine biomes, with a reported 50% decline in the freshwater species population index in 30 years since 1970. The River Safari attraction will educate visitors on the conservation of fresh water habitats, and also introduce them to the ecosystem’s interesting water wildlife. It will also complement our current collection at our other three parks.

“We started working on this idea about two years ago and we believe this is an opportune time to embark on this project.”

Built with Environmental Sensitivity
As the attraction is located within its current 89 hectare compound, the new development will have minimal impact on the Mandai Nature Reserve area. WRS team had earlier consulted the various government bodies such as NParks and PUB on the environmental viability of the project. For example, it carried out a survey to identify the trees that will be affected by the development. Instead of felling the trees, it is carefully preparing the process of relocating them. In addition to this, WRS plans to plant more than 30,000 new trees in this attraction. Some of the current animal exhibits will be relocated to make way for this attraction. WRS will also acquire new species of animals to reside in the various habitats through animal exchange programmes with other zoological institutions.